In the light of globalization and digitalization, more and more wholesalers and retailers source handicraft products from Vietnamese home decor suppliers. In order to effectively conclude deals with these manufacturers, it is crucial to understand their business etiquette. Lack of understanding or misunderstanding may lead to higher costs or even negative business relationships. Simple Decor is here to assist you in exploring significant characteristics of Vietnamese business cultures.
1. Build Credibility with Vietnamese Home Decor Manufacturers first
When doing business with home decor manufacturers from Vietnam, trust and credibility are extremely important. Therefore, they tend to prioritize personal relationships or third-party introductions. Vietnamese vendors believe good business is built based on trustworthy relationships.
In case you are new to this market, it is necessary to patiently establish your credibility and grow your networks. Moreover, keep patience in mind since it may take longer for Vietnamese home decor suppliers to make decision. After building mutual-trust relationships, they are likely to promptly conclude the final business decision.
2. Seniority and Hierarchy in the Vietnamese Handicraft society
Vietnamese people cherish seniority and hierarchy, even in business environments. Since it is a collectivistic society, most Vietnamese have hierarchical relationships with families and relatives. In working environments, Vietnamese follow the hierarchy by paying respect to senior employees, regardless of their level, expertise. In the meetings with Vietnamese home decor suppliers, remember to address the other person by his or her title. If a member does not have a title, you should address them with “Mr.” or “Mrs.” before their names.
Read more: 4 Ways to Find Vietnamese Home Decor Manufacturers
3. Business Card Exchange with Home Decor Vendors in Vietnam
In offline discussions or meetings, business cards are necessary to exchange with home decor suppliers in Vietnam. When giving out or getting business cards, make sure to hold the card with both hands when facing the individual to show respect. It is suggested that business cards are printed in both Vietnamese and English. When receiving business cards from partners, you had better thoroughly read it rather than skim through it.
4. Keeping Face Culture of Vietnamese Home Decor Manufacturers
Like many other Asian countries, keeping face is significantly crucial in Vietnamese corporate culture. During discussion with Vietnamese home decor manufacturers, open dissent or raising issues in public can be perceived as a person “losing face” (Source: Vietnam Briefing). To avoid offending your Vietnamese home decor suppliers, you should pay close attention to their facial expressions. Treating your Vietnamese business partners with respect is a must if you want to fit into the country’s “keeping face” culture. If you have any recommendations or concerns, it’s preferable to discuss them in private.
Read more: Delivery Process with Home Decor Wholesale Vendors from Vietnam
Conclusion
To sum up, when working with Vietnamese home decor suppliers, remember to build trusted relationships first, respect hierarchy, business card exchange, and “keeping face” culture. With 10 years of experience as a home decor wholesale manufacturer in Vietnam, Simple Decor hopes that this article is workable for all foreign retailers or wholesalers seeking partners from Vietnam.
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